CTRL Initiative

Digitize and scale your small business with confidence

Helping local businesses, startups, and community initiatives thrive in the digital age. Transform guesswork into guided success with CTRL's hybrid approach.

30k+ businesses growing

CTRL Users

CTRL Cohort: Empower Your Community

A guided program for students to launch real-world projects or help local businesses using CTRL's toolkits and platform.

What is CTRL Cohort?

CTRL Cohort is a hands-on program for students and aspiring changemakers to make a real impact in their community. Join a guided journey to start your own project or help a local business grow using our proven toolkits and resources.

How It Works

  • Apply to join the next CTRL Cohort (open to students and community members)
  • Get matched with a local business or start your own project
  • Access exclusive toolkits, mentorship, and step-by-step guidance
  • Collaborate, learn, and make a measurable impact
  • Showcase your work in the CTRL Spotlight

Why Join?

  • Real-world experience and leadership skills
  • Direct community impact
  • Use CTRL's launcher toolkits
  • Portfolio and resume building
  • Opportunities for recognition and awards

Launch: Start Your Business Journey

Everything you need to go from idea to launch. Get resources, roadmaps, and expert advice to start your business with confidence.

Step-by-Step Roadmaps

Follow proven guides to take your idea from concept to reality. Our roadmaps break down every stage of launching a business, so you never feel lost.

Essential Resources

  • Business plan templates
  • Branding and marketing guides
  • Legal and registration checklists
  • Financial planning tools

Grants & Funding

Explore up-to-date information on grants, funding opportunities, and how to apply. We help you find the right support to get started.

Business Modalities

Learn about different business models and modalities to choose the best path for your goals, whether you're starting a side hustle, nonprofit, or full-scale company.

Thrive: Grow and Scale Your Business

Take your business to the next level. Access advanced resources, learn high-quality business skills, and grow your online presence with CTRL.

Scale Up

Ready to grow? Get strategies and tools to expand your business, reach new customers, and increase your impact.

Grow Your Online Platform

  • Website and e-commerce guidance
  • Social media and digital marketing
  • Brand building and storytelling

Advanced Business Skills

  • Leadership and team building
  • Financial management and scaling
  • Operations and process optimization
Core

The CTRL Formula

Our three pillars for building with clarity, intention, and impact

Purpose + CTRL

Build with clarity, intention, and impact.

  • Define your core mission: What problem are you solving?
  • Understand the value you bring and why it matters now.
  • Use our tools to set clear goals and measurable milestones.
  • Remember: If it's hard, it's formative. Challenges shape your growth.

Personalize + CTRL

Make your work uniquely yours — human, creative, and authentic.

  • Customize templates and workflows to fit your style and values.
  • Embed your personality and voice into every detail.
  • Embrace iteration and feedback loops to keep evolving.
  • Use design and language that make your work feel alive.

Propel + CTRL

Digitize smartly, connect deeply, and grow sustainably.

  • Use digital tools to automate tasks and amplify reach.
  • Build secure systems for business stability.
  • Leverage community and networking for growth.
  • Tap into CTRL's Spotlights for visibility.
Resources

Resources Hub

Essential tools and resources to supercharge your work

Showing all resources Press Ctrl+F to search

Suggest a Resource

Request or suggest a resource you'd like to see added to CTRL. We review all submissions and add the best ones to our hub!

Submit a testimony or share feedback/suggestions for website features

CTRL Impact

Share How CTRL Helped Your Business or Startup

If your business, startup, or project has benefited from CTRL resources, toolkits, or support, share your story here! This helps us highlight real-world impact and inspire others.

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